Joel Solomon
Content Strategist, Manager
Joel Solomon is a Content Strategist with a strong technical background. He is driven by finding data-informed content strategies for the evolving needs of web users. You can usually find Joel with at least four or five screens of analytics open and at least one content inventory running. His experience includes international, Fortune 500 organizations, non-profit, and small, local businesses in the healthcare/pharmaceutical, financial, government, education, hospitality/tourism, entertainment, retail, and consumer packaged goods segments. Joel is personally driven to be a strong content strategist and socially conscious member of the community. He is an active member of AIGA, Movember Foundation, and Surfrider Foundation. Follow Joel on Twitter, @joelmsolomon
Education
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June 2010 - July 2011
MBA - Consumer Behavior at Western Washington University
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While working on my graduate program, I did a consumer behavior study for the Microsoft Hardware Group. My team conducted post-purchase experience research to assess what conditions need to be present for customers to be “delighted” with their computer accessories.
The research included data mining, Qualtrics online surveys, and in-person interviews. The research findings were presented to the Microsoft Hardware Group in December 2010, January 2011, and May 2011. -
August 2003 - July 2007
BA - Marketing at Western Washington University
Experience
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Feb 2014 - Current
Content Strategy Manager at LaneTerralever
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Add technical best-practices to the LaneTerralever Content Strategy team to ensure clients’ content is highly visible and easy to engage with.
Deliver quantifiable strategies and recommendations for website and social media projects and on-going engagements.
Train clients and staff to develop timely initiatives that map back to overall business goals.
Execute website migration and new build best practices to drive increased visitor activity. -
August 2012 - February 2014
SEO Manager at RIESTER
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February 2012 - August 2012
SEO Strategist at PM Digital
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August 2010 - January 2012
SEO Strategist at Bonsai Media Group
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June 2011 - November 2011
Account Manager (Contract) at Amazon.com
To contact this candidate email joelm.solomon@me.com