Building on the momentum of our 2014 Content Strategy Survey Report released this month, we began chatting online, on the phone and in person with content and UX folk about content strategy and its future. We saw a need to create a content strategy association with a defined vision and an organizational model that allowed ideas to be heard, but also got momentum behind projects designed to produce useful resources. And so the Content Strategy Alliance was born.
As we gather more members and achieve some of our goals, we want to continue to break new ground. We hope you come along for the ride.